Hi, I’m Cassidy!

With a background in public relations at a San Francisco based lifestyle agency, I’ve had the opportunity to work with leading hospitality & travel brands, beauty, and lifestyle brands including 1 Hotel San Francisco, Jordan Vineyard & Winery, TAFER Hotels & Resorts, Persimmon Beauty and more. From crafting press materials to developing stories, I discovered my passion lies in creating content that connects people with experiences worth remembering.

Currently based in Southern California, I lived in Madrid, Spain for the past year where I taught English to children. This became a chapter that deepened both my love for storytelling and appreciation for cultural exchange. Currently, I lead marketing initiatives at a digital agency while continuing to expand my voice as a lifestyle and travel writer.

Through my writing, I aim to inspire curiosity, highlight authentic experiences, and bring destinations and lifestyles to life.