Crafted an announcement on behalf of Chef Massimo Fongaro's appointment as Chef Patron of NOI Italian Restaurant at Hotel Mousai in PV. The announcement highlighted his Michelin-starred experience, four consecutive Stars Diamond Awards, and expertise blending Italian tradition with Mexican and Asian influences.
Developed press release for beloved classic SF restaurant's winter reopening. Showcased GACHOT's redesign, elevated comfort fare, impressive beverage program, and the restaurant's 20-year Peninsula legacy.
Crafted a digestable approach highlighting the hotel's waterfront location, eco-conscious design, and wellness offerings. Developed talent elevation plan for key culinary leaders including press and media opportunities.
Created a press release for upscale coastal retreat's grand reopening. Highlighted multi-million-dollar transformation, 17-month renovation, 82-acre property along Highway Route 1, and modernized Home Studios design within Marconi State Historic Park.
Developed a 6-month PR campaign for San Francisco's debut mission-driven luxury hotel, establishing strategic positioning that balanced sustainability with elevated hospitality while elevating Terrene as a standalone culinary destination.
Designed comprehensive PR tactics that push ahead goals, all while developing compelling angles around sustainability and zero-waste initiatives while coordinating influencer partnerships and exclusive media experiences.
Defined attainable metrics including media placements, weekend bookings, local resident capture, and positioning Terrene for Michelin Green Star recognition.
Developed creative programming including a Puppy Holiday Pop-up with SF SPCA, New Year Full Moon Manifesting event, and Upcycled Art installation.
Conceptualized three activations: a weekly Sound Bath & Sips series, Earth Day Zero Waste dinner with nonprofit city-based Foodwise, and summer edible flower collaboration.